2023 Toyota RAV4 Prime
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New 2023 Toyota RAV4 Prime in Bristol, CT

  • 302 Combined Horsepower
  • 0-60 MPG in 5.7 Seconds
  • All-Wheel Drive
  • 8.2 Inches Ground Clearance

Exceed Expectations Interior Highlights Of The 2023 Toyota RAV4 Prime Include:

  • 10.5-inch Toyota Audio Multimedia
  • 11-Speaker JBL Premium Audio
  • Toyota Safety Sense 2.5

Available Trims:


  • Prime SE

    2023 Toyota RAV4 Prime SE

    Starting MSRP*: $41,590*

    • Engine: 2.5-Liter 4-Cyl Plug-in Hybrid with Electronic On-Demand All-Wheel Drive (AWD)
    • Transmission: Electronically controlled Continuously Variable Transmission (ECVT)
    • Performance: 302 combined net hp
    • Fuel Economy: 38/94 2023 EPA-estimated mileage. Actual mileage will vary.
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    • View Key Features

      • 2023 RAV4 PRIME SE KEY FEATURES

      • Interior Features: Dual zone automatic climate control system with dust and pollen filter and rear-seat vents; Heated front seating; Fabric-trimmed seats with sporty red stitching and embossed seat inserts; heated front seats; 8-way power-adjustable front driver's seat with lumbar support; 4-way adjustable front passenger seat with seatback pocket; 60/40 split reclining fold-flat rear seat with center armrest and cup holders

      • Exterior Features: 18-in. 5-spoke black-painted and machined sport alloy wheels including temporary spare; Color-keyed outside door handles with touch-sensor lock/unlock feature on front doors; Dual chrome-tipped exhaust; Bi-LED projector low- and high-beam headlights with LED accent lights, Automatic High Beams (AHB) and auto on/off; Height-adjustable power liftgatewith jam protection; LED Daytime Running Lights (DRL) accent lighting

  • Prime XSE

    2023 Toyota RAV4 Prime XSE

    Starting MSRP*: $45,460*

    • Engine: 2.5-Liter 4-Cyl Plug-in Hybrid with Electronic On-Demand All-Wheel Drive (AWD)
    • Transmission: Electronically controlled Continuously Variable Transmission (ECVT)
    • Performance: 302 combined net hp
    • Fuel Economy: 38/94 2023 EPA-estimated mileage. Actual mileage will vary.
    • View Inventory
    • View Key Features

      • 2023 RAV4 PRIME XSE KEY FEATURES

      • Interior Features: Dual zone automatic climate control system with dust and pollen filter, front center vent flow controls and rear-seat vents; Heated front seating; SofTex®-trimmedseats with sporty red stitching and fabric seat inserts; heated front seats; 8-way power-adjustable front driver's seat with lumbar support and seatback pocket; 4-way adjustable front passenger seat with seatback pocket; Day/night rearview mirror; Auto-dimming rearview mirror with HomeLink®universal transceiver; 60/40 split reclining fold-flat rear seat with center armrest and cup holders

      • Exterior Features: Power tilt/slide moonroof with one-touch open/close; 19-in. 5-spoke black-painted and machined sport alloy wheels including temporary spare; Color-keyed outside door handles with touch-sensor lock/unlock feature on front doors; Dual chrome-tipped exhaust; Bi-LED projector low- and high-beam headlights with LED accent lights, Automatic High Beams (AHB) and auto on/off; Vertical LED accent lights; Color-keyed heated power outside mirrors with turn signal; Height-adjustable power liftgatewith jam protection; LED Daytime Running Lights (DRL) accent lighting
*MSRP excludes the Delivery, Processing, and Handling Fee of $1045 for Cars (Yaris, Yaris iA, Yaris Liftback, 86, Corolla, Corolla iM, Corolla HB, Camry, Camry HV, Prius LB, Prius c, Prius Prime, Avalon HV), $1,245 for Small/Medium Trucks, SUVs and Van (C-HR, RAV4, RAV4 HV, Highlander, Highlander HV, 4Runner, Sienna, Tacoma), $1,595 for Large SUVs (Sequoia, Land Cruiser), and $1,595 for Large Truck (Tundra). (Historically, vehicle manufacturers and distributors have charged a separate fee for processing, handling and delivering vehicles to dealerships. Toyota's charge for these services is called the "Delivery, Processing and Handling Fee" and is based on the value of the processing, handling and delivery services Toyota provides as well as Toyota's overall pricing structure. Toyota may make a profit on the Delivery, Processing and Handling Fee.) Excludes taxes, license, title and available or regionally required equipment. The Delivery, Processing and Handling Fee in AL, AR, FL, GA, LA, MS, NC, OK, SC and TX will be higher. The published prices do not apply to Puerto Rico and the U.S. Virgin Islands. Actual dealer price will vary.
Offer Expires 02-05-2050.